Specializing in custom WordPress plugin development, technical operations, marketing technology integrations, and automated workflow pipelines. Bridging backend engineering with digital infrastructure and process execution.
@norbertferia
Structured technical capabilities across engineering, martech, automation, devops, and operations.
Robust PHP backend engineering, custom WordPress architecture, and headless static builds.
Precision tracking, server-side attribution, and privacy-compliant data layer engineering.
Self-hosted n8n pipelines, webhook handlers, and automated cross-platform sync.
CLI-first server administration, automated backups, and Cloudflare CDN optimization.
Agile delivery, sprint planning, and system administration for growing technical teams.
Interactive demonstration of custom WordPress webhooks, data payload transformations, and multi-endpoint syncing.
Lightweight metabox and custom meta fields engine built to eliminate heavy, UI-bloated field plugins. Version 2.0 introduces rapid programmatic registration.
Seamless registration and administration of dynamic custom post types and taxonomies directly from code with zero dashboard bloat.
Secure site-wide code injection utility to safely insert tracking scripts (GTM, GA4, Meta Pixel) without altering theme files.
Server-level MySQL/MariaDB backup script with automated timestamping and compression.
./dump.sh -u [db_user] -p [db_pass] -d [db_name] -o /backups/Production-grade Bash utility for rapid web root archive backup & zero-downtime restoration.
./restore.sh -a /backups/site_backup.tar.gz -t /var/www/html/One-command shell script provisioning a complete WordPress instance locally or on GCP.
chmod +x wp-cli-installer.sh && ./wp-cli-installer.shAccessible Bootstrap 5 breadcrumb shortcode helper [the_breadcrumbs] generated from WP post hierarchy.
<?php if (function_exists('the_breadcrumbs')) the_breadcrumbs(); ?>Real-world technical solutions delivering zero-downtime execution and deterministic recovery.
Standard GUI backup plugins fail during large restores due to PHP execution timeouts.
Engineered headless server-level backup pipeline using Bash (`dump.sh`), WP-CLI, and GCP storage offsite sync.
100% deterministic disaster recovery with RTO under 10 minutes.
Manual updates across client portfolios increase operational overhead and breaking change risks.
Scheduled WP-CLI cron jobs, visual regression testing, and pre-update database snapshots.
Standardized security patches with zero unexpected downtime.
Manual WordPress setup causes environment drift and 30+ minutes wasted per site.
Modular shell script `wp-cli-installer.sh` automating DB creation, core install, and plugin binding.
Reduced setup time from 30+ minutes to under 15 seconds.
Client tracking scripts bloat sites and get blocked by browser ad-blockers.
GTM JavaScript Data Layer + server-side Meta CAPI and Microsoft Clarity integration.
Improved ad match quality without any frontend performance loss.
Need a custom WordPress plugin, an n8n workflow pipeline, a server backup audit, or server-side MarTech tracking setup? Send a direct request using the secured Web3Forms pipeline below.